Poster Series: "SNummit 2014"
As part of an internal campaign to roll out new brand positioning, StudioNorth held a company-wide event called the “SNummit” during the summer of 2014. The event brought together the entire studio to share and communicate the studio’s future direction. This three-poster series captures the essence of StudioNorth's newly created brand messaging by using its three pillars (Brave, Bold and True) as a framework for the overall design. Creative Director: Shannon Lee Art Director/Designer: Marilyn Frank